About

Why MediaPoint AI exists

Small and mid-sized advertisers get the same advertising platforms as everyone else and none of the people who know how to drive them. That gap is the whole reason this company is here.

Anyone can open a Google Ads account in ten minutes. Getting it to produce results is a different job — one that assumes you know how budgets pace, why a campaign stalls in its learning phase, what a reasonable cost per acquisition looks like in your industry, and when a channel deserves more money rather than less.

Large advertisers solve this by hiring a team. Everyone else picks the one channel they half-understand, spends until it feels uncomfortable, and never finds out what the other two would have done.

MediaPoint AI is built for that second group. It combines the parts of an agency that genuinely need judgement — strategy, oversight, accountability — with software that handles the parts that are really arithmetic: what to spend, how to divide it, when the numbers have changed enough to be worth acting on.

Our focus is eCommerce and direct-to-consumer retail. That is where the model works hardest: an online store has a measurable sale at the end of the click, which is what lets a forecast be checked against reality rather than argued about. We serve advertisers across North America, from a United States base of operations.

Principles

How we decided the hard cases

Every product has moments where the honest answer is less flattering than the convenient one. These are the rules we settled on in advance.

Never present unknown as fine

A campaign with no data is reported as awaiting data, and it counts as worse than healthy — not better. It is the single most consequential design decision in the product, and it cost us a nicer-looking dashboard.

Show the working

Every recommendation names the metric it used and the window it measured. A score with no reasoning behind it is just an opinion in a confident font.

Automate the arithmetic, not the authority

The platform proposes; you decide. Budget does not move between channels because a model felt strongly about it overnight.

No surprises about money

Prepaid, itemised, and displayed before commitment. If a number is going to be charged, it gets shown first.

Who it is for

A good fit, and a bad one

This is probably for you if

  • You sell online — an eCommerce or direct-to-consumer store is the sweet spot.
  • You have a real product or service and a website that describes it.
  • You can commit a few hundred dollars a month to advertising, consistently.
  • You want to know what is happening without becoming an ads specialist.
  • You would rather approve a decision than discover one was made for you.

This is probably not for you if

  • You need someone to run enterprise-scale media buying with bespoke attribution.
  • You want a fully hands-off service you never look at.
  • You are testing an idea with no budget and no site to send traffic to.
  • Your advertising is in a category the networks do not permit — see our Acceptable Use Policy.
Company

Who you are dealing with

MediaPoint AI is a trading name of US International Media, LLC, a California limited liability company. We are based in the United States and serve advertisers across North America.

Registered address
3415 S Sepulveda Blvd
Suite 800
Los Angeles, CA 90034
United States

General enquiries: hello@mediapoint.ai · Support: support@mediapoint.ai · Privacy: privacy@mediapoint.ai

Full contact details are on the contact page.

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